CREATIVE LANE

Creative Lane is a platform for Australia local independent artists. We are aiming to create a community for local artists and the local public so to increase the awareness of local designs in inner west suburbs. Unlike most of the markets in Sydney, Creative Lane only limited to local handmade designs.
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What we do

Creative Lane is an ongoing art and craft festival that allows our local artists to showcase their art works to the local community. It is a platform for artists to interact with local community. It gives the opportunities for local community to understand and appreciate local designs. At the event, you can meet the artists in person, to see what they do, to buy their handmade goodies, you can also come to the free workshops to learn some new skills!
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Event details

The festival will be held at Marrickville Town Hall on 11th September 2011 Sunday, from 10am to 3pm. It is located at 303 Marrickville Road, Marrickville, 10 minutes walk from Marrickville station or you can take 423, L23. 425 and 426 buses stop directly in front of the town hall.

Artists will be given a approx 2m x 3m space to set up their stalls. The set up is subject to approval however we are trying to give as much flexibility as we can. In order to increase the understanding of art and craft from the community, artists will be allocated 15 to 30 minutes for small workshops to demonstrate their works or small tutorials during the event. You are free to teach children or adults small DIY project or you can just demonstrate your works to the public. How you organize the 15 minutes is up to you.

The 3rd Creative Lane will be a bit different than before! There will be a drawing/ colouring competition around the inner west communities’ schools and libraries. Entries will be exhibited at Creative Lane facebook page, MIAO website and Marrickville Townhall on the event day! The main idea is to get the local communities more engaged with the event and be creative.

Stall fees: $85
Included:
• 210cm x 75cm table
• chairs
• power outlet (on request)
• Creative Lane zine
CL zine is a mini magazine that included artists profile It also includes writings and illustrations from individual artists.

• marketing and advertising
We will be sending out showbag to local papers, cafes, magazines such as Frankie, TimeOut Sydney and Real Living, art supplies shops, universities, etc. The show bag includes CL zine and artists name cards and flyers.
Our facebook page has about 1000 visit a day and on the market day, there are more than 21,000 hits.

Creative Lane is already listed and promoted at
- Frankie (facebook)
- Indie Art and Design (www.indie.com.au)
- Inner West Courier
- Nine-To-Five website
- NSW events
- What’s on Sydney
- TimeOut Sydney magazine
- Cumberland Courier
- Visit Sydney

• eftpos facility: there will be eftpos facility for you to use at MIAO stall, there’s no commission charge for using the eftpos machine, you’ll be given a cheque at the end of the day.

• blog and website
Each artist will be featured at our main sponsor MIAO (www.miao.com.au) website and blog. Artists are allowed to list 3 of their items on MIAO online shop for free.

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Creative Lane Zine
Creative zine is a full colour printed mini magazine measured 210mm x 148mm. Each artist is allocated to one full page on Creative zine. It’s up to the artists what to write on your page. You can write about your profile, or just showing the photos of your works or even a DIY tutorial. This page will represent how the public see you. For artists not selected for this festival, you can still contribute to the zine, you can either write or draw or submit photos. Please contact me for more details.
Since we have to print and deliver Creative zine to general public, the earlier you confirm your stall with us the better to organize the zine.

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Show Bag
50-limited screen-printed tote bag will contain the Zine, 2 – 3 handmade goodies and stallholders’ name cards/ flyers. 20 of these will be distributing to local papers, magazines and newspaper. The remaining 80 will be on sale on site at the event day.
Artists are required to send their name card/ flyers to us before 10th July.
Donation of handmade goodies is not compulsory but highly recommended.

All the revenue of the Show Bag will put into marketing expenses and future event expenses.

Please submit your page before 30th Aug 2011.


Notes

1. you are allow to share stalls as long as you are happy to share the page on the zine
2. if you are unable to attend the festival, we can take care of your stocks for you, however there will be a 20% commissions charge of your sales.
3. We are looking for originality and good quality of local designs, whether you have market experience or retail stocklists will NOT affect the application result

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If you have further question about the event or the zine or the show bag, please feel free to contact me at suki@miao.com.au, otherwise if you want to apply for a stall, please kindly fill in the application form below and attach 3 to 5 pictures of your products in the email and we will get back to you as soon as we can.